John Morrison
Photographer
My introduction to photography was a unique one. There were no photography
schools or assisting years. I am self taught with various Ansel Adams
black and white seminars behind me focusing on the fine art of print making,
something I have always done myself.
My start came in the form of a "pack mule" for a biologist
doing his masters on the Grizzly Bear and its habitat! Within the interior
of British Columbia often 10 days into remote, untread wilderness areas,
my biologist employer and I would sit and observe sights humans would
never in a lifetime hope to ever witness. During those moments, as well
as gaining incredible pictures of mother Grizzlies and their cubs wrestling
in the morning sunrise, I gained a deep respect and compassion for all
of Gods creatures and to this day will say....man is the earths greatest
predator.
Magazines and tourism agencies wanted not only the images but the stories
behind them and so the idea of taking pictures for a living was born.
With a love of the mountains and those "wild places", the possibility
of bringing a sense of awareness to the public through photos soon transpired
into an advertising train of thought whereby the blend of ideas, words
and pictures to convey a message lead me into commercial/advertising photography.
A very good friend of mine and one who could be respectfully called an
"old timer" has a saying.....NOW never happens again.
I was amused with the simplicity and truth of his statement. I am always
challenged by it. Being more aware and conscientious of my surroundings
and to be ready to, not only see the moment, but attempt to get it on
film as well. At least give it a good try!
The translation of concept to film is an interestingly fun and rewarding
endeavor. I guess people who try to accomplish this are called photographers.
I very much value the experience of having worked in all kinds of situations
with all sorts of personalities.
Advertising, fashion, music, photography, are constantly evolving and
this keeps it challenging. Challenge and commitment are two elements I
embrace and just a few reasons I love mountaineering and rock climbing
as well. The world in which we live is as fragile as it is beautiful.
Being "out there" in the physical sense as well as photographically
is exciting. Facing new challenges, new concepts to make into images,
it's all good!
John Morrison
Telephone: 250 837-4039
E-Mail: email@johnmorrisonphotographer.com
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